HERZBERG DIGITAL MARKETING.
Canyon is a brand of mobile and PC accessories owned by ASBIS (Cyprus), one of the largest IT distributors in EMEA region. Canyon offers a variety of entry-level accessories: Power Banks, Cables, Headphones, Mice, Keyboards, etc. The target audience is urban youth who follows modern trends and likes bright self expression. The brand's products are sold in Russia, Eastern Europe and a few Asian countries.
Services provided:
Canyon website consists of 3 parts: Presentational (upper part), Informational (lower part) and Product Catalogue with over 300 product articles (inside part). Once per quarter a batch of 10-30 new products is launched.
The website has 8 multilingual versions that are permanently filled with new product translations.
For all actual products, a constant content creation is held.
Product pages. texts and images. See example here https://canyon.eu/product/cns-chp4be/
Product videos. See all examples on YouTube channel: https://www.youtube.com/user/canyonacc
Online Marketing activities (PPC, Social Media, etc.) are held by local offices in volumes that correspond to local sales. I provide guidance and support by advising and approving ads, article, Social content, etc.
Example:
Buy Canyon Accessories and get a free ticket to electronic music festival.
Provided by me via website contact form and social messaging on the daily basis. I answer 20-30 inquiries per week, regarding: